Content Marketing For Dentists

Content Marketing For Dentists

31st October 2013 | Faye Harris | Social Media

It doesn’t matter how big or small your practice is, content is king and it’s important to use it to your practice’s advantage. Many dentists don’t think they can compete with the bigger guys when it comes to writing content,…

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Large versus small sites

Large versus small sites

30th October 2013 | ddl-admin | search engine optimisation

Google’s Head of Webspam , Matt Cutts, posted an interesting webmaster help video this week addressing  site size and in particular how many pages a site has and how this can affect the overall rankings and performance of the site. He answers…

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PPC just got social!

PPC just got social!

28th October 2013 | Faye Harris | pay per click

Google has recently updated its terms and conditions, allowing ‘shared endorsements’, which means that your Google reviews and +1’s could appear alongside adverts. This is fantastic news for advertisers; users will now see endorsements for products, in addition to photos…

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PPC Horror!

PPC Horror!

25th October 2013 | Marcus Amberton | pay per click

In the run up to Halloween, I've been inspired to put together a list of PPC mistakes that would scare even the most hardened adwords users. PPC is a great way of attracting new patients, but if campaigns are not…

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Writing Killer Content

Writing Killer Content

25th October 2013 | Carrie Dyer | marketing, search engine optimisation

So, we've been harping on about ensuring your site is up-to-date, with user friendly and unique content that fills the pages of your site with the information for patients/prospective patients and other users. For those who have missed our previous…

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Google Algorithmic Update – Hummingbird

Google Algorithmic Update – Hummingbird

15th October 2013 | Carrie Dyer | internet, marketing

Strictly speaking this is not an update, but a new algorithm, which Google deployed at the end of September.  An algorithm is the recipe that Google uses to sort through the billions of web pages and other information it has,…

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How to run a Facebook contest

How to run a Facebook contest

14th October 2013 | Faye Harris | Social Media

Thinking of running a Facebook contest? Facebook has recently loosened the restrictions on running competitions, however there are still a few things to consider before embarking on this sort of social media activity. There are two methods of producing contests…

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Love Twitter? Want a Retweet? Include a Photo

Love Twitter? Want a Retweet? Include a Photo

8th October 2013 | Amy Jones | marketing, Social Media

Twitter can be a very powerful marketing tool for dentists if managed correctly – and this includes building a captive audience (your followers). Whilst I don't advocate following 1000 people and hoping that they follow you back, do follow relevant…

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Googles lovin’ fresh content

Googles lovin’ fresh content

8th October 2013 | Carrie Dyer | search engine optimisation, Uncategorized

Don’t worry; we are still keeping it clean here at Dental Design. This blog is about how clean, unique, user friendly, fresh content is getting the Google bots heart racing and thus rewarding dental sites with improved rankings. We are…

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Google wants to patent splitting the restaurant bill

Google wants to patent splitting the restaurant bill

7th October 2013 | Jack Burn | marketing

essay writing It's one of the great social difficulties of our time. Now Google would like to offer (and own) an allegedly equitable solution. It's easy to forget sometimes, but Google exists to make you happy. In the pecking order,…

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