Do you need to rethink your Online Advertising?

27th February 2015 | Lucy Mander | marketing, pay per click

A practices main goal is to recruit new patients, therefore choosing the best place to advertise becomes very important so you may need to rethink your PPC, mobile and SEO strategies moving forward into 2015. What is PPC? If you…

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Mobile Usability as a Ranking Factor in Google

27th February 2015 | Leigh Brown | search engine optimisation

We have been telling our clients that Google are putting more emphasis on mobile usability and how sites are optimised for mobile devices. Over the last few months Google has started to add “mobile-friendly” labels to their search engine results…

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Pinterest For Dentists

26th February 2015 | Faye Harris | Social Media

If you’re using Pinterest for your dental practice, it’s important to optimise your pins for search, just like you do for your website. Pinterest is, after all, the second leading driver of social media traffic referrals and it has been…

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Can improvements be made to your Facebook contests?

24th February 2015 | Leigh Brown | Blog, Social Media

Are you trying to promote your practice and business page on Facebook? Are you looking for ways to increase the visibility and reach of the business page? The following tips can help increase the effectiveness of your campaigns and help…

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Would Your Practice Like More Patients Each Month?

20th February 2015 | Lucy Mander | Blog, marketing, pay per click, search engine optimisation, Social Media

The Big Three: Search Engine Optimisation – Search Engine Optimisation is an art and one of the best ways to get traffic to your website which then leads to an increased amount of new patients. Being higher up the search…

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4 Reasons To Use A Social Media Calendar

16th February 2015 | Faye Harris | Social Media

Do you look after your practice’s social media? Do you use a social media content calendar? If not, here’s four reasons why you should! 1. Stop posting poorly performing content Are your social media efforts not meeting your own expectations?…

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Twitter Group DM – How and Why?!

16th February 2015 | Amy Jones | marketing, Social Media

Twitter has finally rolled out Group DM, its promised feature that allows you to direct message more than one person. The company says it will complement the public aspects of the platform, giving users “more options for how and with whom…

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Outsourcing Social Media Management

13th February 2015 | Lucy Mander | marketing, Social Media

Social media shapes how your practice is perceived, so the decision to manage it internally or to outsource it should be weighed carefully. Building a social media campaign for your practice can be a very time-consuming process and running a small…

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Facebook to Grade Your Ads

13th February 2015 | Leigh Brown | Social Media

Are you looking to run a Facebook ad? Wondering if the ad will perform well or just be a waste of time? Well, Facebook is looking to grade the effectiveness of your ads by giving them a score between 1…

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No Time to Blog?

10th February 2015 | Leigh Brown | Blog, Social Media

Are you struggling to find time to research and write your latest blog or post? Follow some of the tips below to help you make the most of the available time you have to create content for your blog or…

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