How to Turn Employees Into Social Media Advocates!

30th April 2015 | Faye Harris | Social Media

Is your dental practice active on social media? Are your staff active there, too? When employees are included in your social efforts, they become important brand advocates. In this post you’ll discover how involving employees in your social media marketing,…

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Facebook Q&A

29th April 2015 | Leigh Brown | Social Media

Got some questions that you need answering about how to make the most out of Facebook? Well you’re in luck! The following provides the answers to the most common Facebook questions:   Can I change my page name? Changing your…

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PPC – What’s Hot and What’s Not

27th April 2015 | Carrie Dyer | Blog, pay per click

I’m going to keep things pretty simple in this blog, because so often we take over PPC accounts which have been handled less than perfectly. I’m also not going to bad mouth anyone – as often there are valid reasons…

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6 Hidden Social Media Tricks You Never Knew (or Forgot!)

24th April 2015 | Faye Harris | Social Media

As Dentists, you have a lot competing for your attention. So it’s easy to lose track of the latest trends in social media. But let’s be honest – it’s pretty much impossible to know that you don’t know something that…

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The Friends & Family Test

24th April 2015 | Lucy Mander | internet

Do you provide NHS treatment at your practice? From 1st Apil 2015, dental practices providing treatment commissioned by NHS England will be required to implement the NHS Friends and Family test (FFT). The FFT is a feedback tool that supports…

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Tips on Email Marketing

24th April 2015 | Leigh Brown | marketing

Are you doing email marketing? If not why not? Whether it be including special offers in appointment reminders or sending monthly newsletters, carrying out email marketing provides you with another means of promoting the services at your practice.   How…

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More Changes to Mobile SERPs

21st April 2015 | Leigh Brown | search engine optimisation

Today is the day that Google will be rolling out one of their biggest changes to their mobile ranking algorithm. The change is so big that it has been called “mobilegeddon” and quite rightly so. If your website is not…

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What is dwell time?

17th April 2015 | Carrie Dyer | Blog

Definition of Dwell Time Dwell time is a metric that calculates user engagement, session duration, and SERP CTRs. It is a data point that is not publicly available (or thoroughly understood), but is nonetheless a factor that affects a site’s…

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How to be socially competitive!

14th April 2015 | Faye Harris | Social Media

Social media can be anything but social at times and can seem very much like a solitary endeavor when racking your brain for content ideas. After all, most dental practices have one person or one small team dedicated to producing…

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How To Learn From Your Competitors

14th April 2015 | Lucy Mander | internet, marketing

Search engine optimisation is highly competitive and a constant race to stay one move ahead of your competitors. To win, you need to continually improve your own website and monitor your competitors’ SEO activity. Understanding your competitors SEO performance and knowing…

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