Catch our latest marking advice & information.
The results are in! Firstly, if you are an existing client reading this and you took part in our annual survey, we’d like to thank you very much for the time and effort. We wholeheartedly value your feedback. Detailed below…
The two most crucial social media platforms are: Facebook The largest social network – virtual necessity for brands investing in social. Set up a personal profile before you create a business page beneath it Create your business page and add…
It goes without saying that the metric most people will monitor is the number of visits their website receives. This is closely followed by the bounce rate. Whilst these are two very important metrics that help give a general understanding…
Here at Dental Design, we’re advocates of good copy on a website- we even have an in house copy writer! This is because good copy helps Google to crawl your website and to pick out the key words which makes…
For the first time ever, Google have released a version of the Search Quality Rating Guidelines in full, it is a 160-page PDF document aimed at helping Google Search Quality Raters understand how to rate the search results they are testing. “Ratings from…
The “About Us” page might not seem like one of the most important pages on your website, but the stats show that it is one of the most visited pages. New patients, carrying out research on dental practices in their…
Search Engine Optimisation is constantly changing and as we near the end of 2015, it’s important to consider which elements of your SEO campaign will be relevant throughout 2016 and which ones might expire or change in unfamiliar ways. Social Media…
Last week, Google Analytics turned 10. Back in 2003 Google bought a company called Urchin Software and subsequently launched the first free, commercial-grade analytics platform. Google’s mission at the time was to empower a broad range of website developers and…
Google constantly updates the layout of its features in the Search Engine Ranking Page’s (SERP’s). Our job is to monitor how our websites are ranking on Google and make adjustments to ensure the website continues to have the same level…
Google AdWords launched with less than 400 advertisers in 2000. Now, more than 1 million advertisers generate billions of revenue for the search giant. AdWords indisputably changed the trajectory of online advertising with its self-serve keyword bidding system and propelled Google to become the multi-billion-pound business…
