Eerie PPC Errors

28th October 2016 | Marcus Amberton | marketing, pay per click

It’s the time of year of all things ghostly and ghoulish. So I thought I’d put together a blog which highlights the PPC errors that scare me the most, along with some tips which will ensure that you are treated…

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Truly Frightening Mobile Mistakes (that we don’t make)

28th October 2016 | Carrie Dyer | Blog, marketing, technology

We’ve been harping on about mobile design and mobile friendly websites for some time now. Google has repeatedly provided information via their developers website.. about upcoming changes to the algorithm, which over time have all leaned towards ensuring websites with decent…

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How can Twitter Geolocation Improve Your Local Marketing

27th October 2016 | Lucy Mander | Blog

We all know that Twitter can be a great tool to build awareness for your practice and develop loyal patients. However, finding the right people to connect with can be challenging. Using geolocation data can help you find the right people to connect…

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Happy Halloween!

25th October 2016 | Faye Harris | Blog

Halloween isn’t traditionally celebrated by dentists in the same way it is loved by children. This is due to the sugar filled treats provided to little ones dressed as their favourite scary characters (we’re sure a few ‘demon dentists’ are…

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7 Ways to Encourage Patient Loyalty

21st October 2016 | Faye Harris | Blog

Whilst the dental profession is a caring industry, there’s certainly still a need to increase patient numbers and to promote higher end treatments to improve the practice’s bottom line. We’ve all heard the saying – “it’s easier to sell to…

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Youtube Marketing for Dentists

21st October 2016 | Marcus Amberton | internet, marketing

As of September 2016, YouTube now boasts over a billion users (almost a third of all people on the Internet) and every day, people watch hundreds of millions of hours of YouTube videos and generate billions of views. Mention YouTube and most people will…

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Can Social Improve Your Online Presence?

18th October 2016 | Lucy Mander | marketing, search engine optimisation, Social Media

Google uses about 200 ranking factors in their algorithm but how can social media influence your websites performance. The number of times your page/domain has been shared on Facebook has an impact on your rankings and is the most valuable…

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Google to divide it’s index and focus on Mobile

14th October 2016 | Marcus Amberton | marketing, search engine optimisation

Google has recently announced that it is going to create a separate mobile index which will be the primary index that the search engine uses to respond to queries. A separate desktop version will also maintained. This information was obtained from Gary…

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Do you have an email signature/template?

14th October 2016 | Leigh Brown | marketing

Most practices have some form of email contact with their patients, but are they using an email signature/template when sending emails? Email signatures may not seem important but they can make a big difference to how people perceive your practice especially…

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Predictable SEO?

14th October 2016 | Carrie Dyer | search engine optimisation

A fairly provocative (at least to an SEO professional), article written by Patricio Robles and published on, raises the question that if SEO’s can’t predict where, when and how a page is going to rank, then is SEO just a waste of…

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