HOW TO IMPROVE ENQUIRY QUALITY

8th March 2019 | Harry Hawkins | Blog, Internet, Marketing, Search Engine Optimisation, Web design

It can be really frustrating when you pour a ton of money into a marketing campaign, to receive an enquiry that doesn’t convert into treatment. There are some ways to tackle this issue though. 1. User Experience There’s multiple stages…

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Two Of The Most Important Ongoing SEO Factors

1st March 2019 | Harry Hawkins | Marketing

There’s many important factors in SEO. From User Experience, User Behaviour, the business listing, the user themselves (such as their search history, location, device), website’s on-page content, Meta Data; and much much more! Amongst all of these things there are…

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How to Rank Outside Your Local Area

26th February 2019 | Harry Hawkins | Uncategorised

If you’re a dental practice and you’re wondering how to rank outside your local area, then I have some news for you pal. You don’t. At least, not easily. You may find that some Dental Practice’s websites are ranking for…

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How to set the tone on Social Media

8th February 2019 | Harry Hawkins | Uncategorised

With Social Media, the clue is in the name. Social Media. I’ve seen many businesses fall into the trap of writing corporately, and needlessly to say, had a very few number of followers. My two immutable rules when posting on social…

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Facebook Ads vs Google Ads

25th January 2019 | Harry Hawkins | Social Media

Generally, Google Ads are more successful. Google brings in much more traffic, has a plethora of tools allowing you to target market segments and for many companies, brings in a nifty profit from many additional customers. However, this isn’t the…

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4 Effective Social Media Posts for Dentists

18th January 2019 | Harry Hawkins | Uncategorised

There’s a lot of different content that you can post onto social media. It may be quite confusing at which content is the right content to post though. Here’s 4 of the most effective Social Media Posts that Dentists tend…

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What To Expect If Your Dental Marketing Is On Point

10th January 2019 | Harry Hawkins | Uncategorised

As a dentist, if you’re leveraging each and every marketing tactic you can expect some really profitable results. Let me run you through the channels you can use. SEO When it comes to ranking at the top of Google for…

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Marketing Funnel Vs Flywheel

4th January 2019 | Harry Hawkins | Uncategorised

There’s been a lot of chat explaining that the Marketing Flywheel is replacing the Marketing Funnel. For me, I think this is a crazy idea. They’re both really valuable in their own way and therefore both really important. Marketing Funnel…

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Three Important SEO Features To Prioritise In 2019

2nd January 2019 | Harry Hawkins | Uncategorised

There are many important SEO features that should be conducted on any website attempting to rank highly on Google. Namely, link building, mobile responsiveness, user experience and more. Moving forwards into 2019 though, there are a few things that are becoming…

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