Marketing Tips for Small Businesses

27th December 2018 | Lucy Mander | Marketing, Search Engine Optimisation, Social Media

Identify your target market and check out competitors

  • Which patients are being targeted as part of your marketing activities?
  • Identify your patients. Review and analyse their marketing activities
  • Create a checklist of their best practices

Optimise your Website

  • Use targeted keywords within headlines
  • Keep your content fresh and unique
  • Make it easy for your patients to find your contact info

Off Page Optimisation

  • List your websites in popular directories and post ads in high traffic websites
  • Increase your backlinks using the top quality blog websites and forum sites
  • Create high-quality videos that will display your products and services. Market these videos in popular sites like YouTube

Update Content

  • Create a blog section on your website to educate your patients
  • Share relevant info about your industry in your blog section

Social Media Marketing

  • Build a social network
  • Build relationships using social media interaction
  • Provide a brief description of your products and services through social media sites

Email Marketing

  • Build your email subscriber list using landing pages
  • Interact with patients using emails as required
  • Communicate relevant information about your products and services through email marketing

If you would like any further information then give the Dental Design team a call on 01202677277.

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