5 Ways To Replace Review Extension In Google Ads

30th August 2018 | | Pay Per Click, Uncategorised

Back in January, Google announced the end of the Review extension within Google Ads. The extension gave advertisers a space to shout about the best aspects of their business, all backed up by an impartial review. Each review extension had…

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Landing Page Checklist

29th August 2018 | | Pay Per Click

Online marketing campaigns rely on well-designed landing pages that contain content that has been crafted to convert. Landing pages can be tailored to present information that is specific to your ad campaign. This is important as other irrelevant information or…

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Why Pay Per Click?

29th June 2018 | | Marketing, Pay Per Click

PPC is the most targeted online marketing channel and offers the most immediate return on investment so if increasing your patient base is important to your practice; PPC is a vital part of your online marketing strategy. Who is interested…

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Online marketing: SEO or PPC

4th May 2018 | | Marketing

Every business recognises the importance of being found in search engines. Traditional marketing such as leaflets has lost its effectiveness due to search engines empowering consumers with the means to find the answers they are looking for when they need…

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Google AdWords: What Are Match Types?

4th April 2018 | | Blog, Marketing, Pay Per Click

Using Google AdWord to run advertising campaigns can be an effective and quick way to gain new patients for your dental practice. Also known as PPC, or Pay-Per-Click advertising, Google ads allow dental practices to gain exposure for key terms…

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How to market your Dental Practice online

13th March 2018 | | Blog

Having a professional online presence is crucial for any business today. By marketing your dental practice well, you will be able to attract high-quality, reliable patients. Add Google Analytics to your website Optimize the metadata on your website Update your…

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Pay Per Click Tips For Your Small Business

6th December 2017 | | Pay Per Click

Don’t restrict your search terms – Whether you start with specific or broad keywords, make sure you mix them over time. Have an even mix of long, specific phrases and short search terms. Test different ads – Try different search…

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Google Keyword Costs

18th August 2017 | | Pay Per Click

Advertising in Google is an excellent strategy to help promote your practice and treatments to an audience that may not know your practice exists. There are so many benefits to Google ads: they are highly targeted, you only pay when…

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What is PPC?

12th July 2017 | | Pay Per Click

A Pay per Click campaign involves producing targeted advertisements which are shown in the sponsored listings to the top and the right of the organic results. Advertisers select keywords which will trigger the Ads to show in the search results…

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