Video Marketing in 2019

19th March 2019 | Lucy Mander | Marketing

Video marketing has proven to be the most effective medium in digital marketing today. Video Marketing can include: Vlogs (video blogs) Video interviews Tutorial videos Videos of talks/presentations Product demos and reviews Video testimonials Live streams Video Ads 360-degree videos…

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Social Media Content & Trends

19th February 2019 | Lucy Mander | Social Media

Social Media Trends Video More and more practices are promoting themselves with live videos and stories. Influencer Marketing Utilising non-celebrity influencers continues to engage patients through relatable content. Disappearing Content Content that lasts for only 24 hours highlights the urgency…

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Social Media Trends For 2019

19th December 2018 | Lucy Mander | Marketing, Social Media

Augmented Reality Augmented reality (AR) and virtual reality (VR) have been a top social media trend for the last couple of years and there will be new ways to use them. User-generated content One of the best ways to get…

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The Future of Video Marketing

9th November 2018 | Lucy Mander | Creative Design, Marketing, Technology

Video marketing can no longer be ignored as it is one of the most powerful marketing tools online right now, getting more popular every day. Statistics reveal that more than 80% customers buy a product after watching a video put…

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Marketing Trends for 2018

27th April 2018 | Lucy Mander | Marketing, Social Media

Video Marketing 2017 was a big year for video marketing, but 2018 will be even bigger as companies incorporate video marketing into all aspects of their customer experience. Video marketing is projected to account for 80% of total internet traffic…

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How to market your Dental Practice online

13th March 2018 | Lucy Mander | Blog

Having a professional online presence is crucial for any business today. By marketing your dental practice well, you will be able to attract high-quality, reliable patients. Add Google Analytics to your website Optimize the metadata on your website Update your…

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Don’t forget about Video Marketing in 2017

3rd July 2017 | Lucy Mander | Marketing, Social Media

With the advancement of technology over the past few years, you no longer need to be a professional videographer or editor to be able to produce decent-looking videos, especially for a social media audience. Take a look at these interesting…

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10 ways to promote your services online

14th June 2017 | Lucy Mander | Marketing

Use Email Marketing – Loyal customers will be interested in seeing your latest treatments or practice news, so use email marketing to keep them in the loop and to offer them an exclusive sneak peek of special deals. Work with…

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The rise of video marketing

30th May 2017 | Lucy Mander | Creative Design, Marketing

The use of video in digital marketing has seen a dramatic rise over the past year. Trends have shown more and more Companies switching to video content every year in an effort to stay relevant among their competition. Social media platforms…

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YouTube: The Lowdown

18th January 2017 | Lucy Mander | Social Media

YouTube is the 3rd largest platform globally and allows billions of people to discover, watch and share original videos. YouTube also allows you to upload videos onto your website and embed them using a YouTube widget. Why? Hugely increases customer…

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