Video Marketing in 2019

19th March 2019 | Lucy Mander | Marketing

Video marketing has proven to be the most effective medium in digital marketing today. Video Marketing can include: Vlogs (video blogs) Video interviews Tutorial videos Videos of talks/presentations Product demos and reviews Video testimonials Live streams Video Ads 360-degree videos…

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Instagram Marketing Strategies

8th January 2019 | Lucy Mander | Marketing, Social Media

Instagram is a photo sharing app which allows users to assign filters to photos and share them with followers. How can you improve your Instagram page for your practice? Profile Use your practice name for SEO purposes Include your URL…

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The Future of Video Marketing

9th November 2018 | Lucy Mander | Creative Design, Marketing, Technology

Video marketing can no longer be ignored as it is one of the most powerful marketing tools online right now, getting more popular every day. Statistics reveal that more than 80% customers buy a product after watching a video put…

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Marketing Trends for 2018

27th April 2018 | Lucy Mander | Marketing, Social Media

Video Marketing 2017 was a big year for video marketing, but 2018 will be even bigger as companies incorporate video marketing into all aspects of their customer experience. Video marketing is projected to account for 80% of total internet traffic…

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Don’t forget about Video Marketing in 2017

3rd July 2017 | Lucy Mander | Marketing, Social Media

With the advancement of technology over the past few years, you no longer need to be a professional videographer or editor to be able to produce decent-looking videos, especially for a social media audience. Take a look at these interesting…

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The rise of video marketing

30th May 2017 | Lucy Mander | Creative Design, Marketing

The use of video in digital marketing has seen a dramatic rise over the past year. Trends have shown more and more Companies switching to video content every year in an effort to stay relevant among their competition. Social media platforms…

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Extra Wow in Your Blogs

24th February 2017 | Leigh Brown | Marketing

Do your blog posts need that extra pow? Most of us know the idiom: “A picture paints a thousand words”. But whilst adding images to your blog posts is a good idea, your posts can be further enhanced by adding…

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What is Facebook Live and How Can I Use it For My Dental Practice?

9th December 2016 | Faye Harris | Blog

Facebook Live is the social network’s live-streaming video functionality. Users can broadcast live videos using just their smartphones. Why is this a good thing? First let’s look into the ever increasing prominence of social video. The dominance of social media…

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Optimise Your Video’s To Improve Rankings

26th August 2016 | Lucy Mander | Creative Design, Marketing, Social Media

Video content has skyrocketed over the past few years and hosting videos on your own YouTube channel and website can be extremely beneficial for your Search Engine Optimisation. Consider the following tips to help put you ahead of the competition:…

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Youtube remains the home of video

18th August 2016 | Faye Harris | Blog

Youtube started out 11 years ago to “improve processes that were deemed difficult”, like uploading a video online and sharing it with friends. However, the brand has since “created a whole new generation of talent”. Youtube ‘sensations’ such as Zoella…

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